Congratulations to ITAM´s alumni that were recognized in Leading Women´s 8th edition, an award given by Ad Age and Adlatina, an event that gathers communication and marketing industry players in Mexico, casting a spotlight to female professionals that are leaving their mark in the industry.
Adriana Schütte Ricaud, alumnus of the Business Administration undergraduate program at ITAM, currently Publicity and Marketing Director at General Motors. Adriana has over fifteen years of experience in marketing and sales and has worked in the consumer industry for companies like Reckitt Benckiser and Colgate Palmolive, where she developed brand, communication, commercialization and product innovation strategies for Mexico and Latin America. On 2018, she joined General Motors as Publicity and Marketing Director. Beforehand, she occupied the charge of Sales Director at Buick, GMC and Cadillac, where she achieved record results in market participation, and before that she was Brand Manager at Chevrolet, contributing to the portfolio strategy and key model launch for the brand.
Ana Belén Fernández, alumnus of the Business Administration undergraduate program at ITAM, is the current Head of Marketing at YouTube and Android Mx in Hispanicamerica. Has over 18 years of experience in marketing for industries like Procter & Gamble and Adidas, where she held regional and local posts in three different countries. In 2022, she joined one of the sectors with more development and change in the world: the technology sector, by joining Google.
Carla McCloskey, alumni of the Marketing Masters Program, currently the Executive Vice President of Strategic Planning at McCann Worldgroup Mexico. Carla has over seventeen years of experience in automobile, retail and consumer product industries. In 2016, she joined McCann Worldgroup, leading strategic thinking in the company, thanks to her analytic-creative profile.
Congratulations for this big recognition!
#OrgulloITAM